It’s like if Tim Burton was drunk on alcohol and high on both Shrooms and LSD while directing Coraline one day and blacked out when he took a break to play a game in the Persona series for some ideas and he came up with this aesthetic.
That is to say I don’t know what’s happening but IMO it’s really cool looking and has a hint of discomfort. Can you post the lyrics? I’d like to see them as well so I can get a potentially better perspective as to what’s happening in the video.